The PC Gaming Alliance has come out swinging saying that PC gaming is doing far better than anyone expected. In some ways, they are right, but it's all in the interpretation.
Industry total for the PC is $10.7 billion, which by itself looks astounding, but let's break it down.
$4.8 billion is online gaming/MMO revenue, which leaves $5.9 billion.
$800 million is advertising sales, which leave $5.1 billion.
$2 billion is digital distribution, which leaves $3.1 billion for retail sales worldwide.
For that same period at retail in the United States alone, the Xbox 360 sold $4.8 billion in software only, the Wii sold $3.5 billion worth, and the PS3 sold $2.2 billion.
So there is some positive news...the global PC game market is healthier than the U.S. PS3 game market...at least at retail.
Just remember that this is worldwide sales, not U.S. only sales. Back in 2006, PC retail in the U.S. was only $970 million...only a 1% increase over the year prior. For 2007, it dropped to $910 million.
Remember, it always pays to check the numbers when people make claims.